TikTok for Business

Introducing Shopping Ads. Shopping Ads is a simpler, smarter, and more advanced ad solution that helps brands meet shoppers wherever they are in the purchase journey, sparking demand and boosting sales. It's a three-in-one solution with new formats to adopt and combine: Video Shopping Ads, Catalog Listing Ads, and LIVE Shopping Ads.

For this project we needed to launch Shopping Ads into the world with a video that would highlight how Tiktok is changing the consumer purchase journey, while keeping within the playful tone of Tiktok.